Detecting dormant human needs and attempting to simplify user experiences, Delhi-based industrial sculptor, Paul Sandip, fascinates the world of innovation with award-winning transformations of humdrum everyday objects into practical stylish icons that “redefine ubiquitous”.

Inspired by the ingenious solution offered by the ceiling fan, Kolkata-born, Paul Sandip, an electrical engineering graduate worked as a journalist, socio-cartoonist and set designer before training at the National Institute of Design, Ahmedabad. Specialising in contextual inventiveness, his “voluntary simplicity” in design and fervent interest in exploring forms with fantasy establish him as an “industrial sculptor”.

Observing the widespread apathy received by mundane everyday objects, Paul Sandip discerns that their function or malfunction does not significantly perturb routine existence. Repeatedly spotted, never observed, they are carelessly taken for granted. Nonetheless, they continue to function as the material framework of our existence requiring attention. Amused by the human attitude towards everyday objects in terms of purchase, value and maintenance, Paul’s economical designs are guided by genuine user needs, often felt but seldom addressed.

A keen observer of the contiguous environment and the lives that adorn it, Paul treats design as influx of everyday objects with poetry, identifying key issues and addressing them artistically. A design researcher and story teller, he constructs scenarios and story-boards that communicate directions and assist subsequent manifestation into strong commercial tangibles. Sketching and re-sketching his thought trail, he attains further refinement using working models. Though constantly experimenting with materials, colours and finishes, his proposals are characteristically monolithic, mono-coloured, organo-mathematic sculptures with powerful artistic personalities.

“Useful Art”

Refurbishing trendy splashes into the lifeless monotony of habitual errands, Paul’s products make quality and durability that affordable to majority of the Indian population.They demonstrate an approach of re-defining as opposed to mere re-designing, wherein not just the body but the soul of the object is revitalised, probing its very existence and transforming it with a rational, fashionable make-over. Driving people to notice and respect little things, Paul’s creations are small and simple marvels!

 

8 (Ate)

Rejuvenating the untouched sharpener with a classy cosmetic conversion the double-bladed stainless steel 8 (Ate) sharpens both thick and thin pencils to a comfortable tip.

 

 Its features include its single cut twin blade, its rubber rim softened edges and a smooth satin finish.

Disposable Mug

The story board depicts the disposable mug (1.2 litres), proposed for Indian railway lavatories, that comes with a balanced square base, an inbuilt handle and a triangular rim with a double snout, making its usage easy for both left and right handed users.

Completely eco-friendly, it uses organic glue and disintegrates 15 minutes after use, eliminating both, threats of re-use and problems of disposal. 

 

 

Clip

Refreshing the clothes line clip, whose identity, practicality and popularity have remained undamaged since inception, Paul proposes its more attractive eco-concerned replacement.

A single piece component with recycled plastic, its innovation lies in its dual jaw, an interesting feature that doubles its longevity. Its geometry and material (low-density polyethylene) flexibility render pressure application unnecessary.

The surface which holds teh cloth and the hinge section are perpendicular to each other, rendering stiffness. Stable and durable, it does not form rust impressions on clothes, as no metal component is involved. Due to reduced components and production operations, its effective cost of manufacturing is lesser than the existing clip.

 

 

Scribble Scanner

The Scribble Scanner actively supports users in work, rest and recreation. The ring of the gadget accommodates a pencil, enabling the scan of scribbles as they are created and transferring them to the receiver via Bluetooth. 

Besides this, the device also functions as an alarm clock displaying time, and an MP3 player with a voice recorder.

 

The multifarious world of product innovation today, calls for not merely objects that draw our senses, but those that establish the present era as one different from the previous, owing to the amalgamation of utility, style and technology. Observing Paul’s philosophies and products, the fact that such an era has arrived in India as well, shines conclusive.

No longer focussed on the mere development of tangible products, the movement appears to be taking an appealing stride towards the intangibles. Excellent style is now taken as granted, with practicality and invention forming sturdier centralities. Regret, however, remains that such innovative practicality still remains inaccessible to common man, in spite of being developed ingeniously for the very purpose. Nonetheless, the mere emergence of such constructive concepts for routine neglected objects promises easier, more sorted out and exciting future ‘everydays’. 

 

Fact File:

Designer: Paul Sandip

Photographs: Courtesy the designer

Designer’s Website: www.differentialdesign.blogspot.com

 

Close x
Full Name
E-Mail